Short-term rentals are booming across Europe, with Greece emerging as the leader in
Short-term rentals are booming across Europe, with Greece emerging as the leader in year-on-year growth for future bookings, according to the latest report by AirDNA.
In January 2025, Greece recorded a remarkable 45% increase in bookings for upcoming stays compared to the same month in 2024. This surge positioned the country ahead of other rapidly growing markets, including Poland (+36%) and Norway (+35%). The Czech Republic (+32%) and Germany (+30%) rounded out the top five.
A Record-Breaking Start to the Year
With summer reservations starting earlier and travelers opting for longer stays, the Greek short-term rental market is expected to maintain its upward trajectory throughout the year.
Greece Tops the Charts
Greece outperformed its European counterparts in future bookings, surpassing even traditionally strong markets. While Greece led with a 45% annual increase, other countries experienced more moderate growth, such as Belgium (+18%), Portugal (+17%), Denmark (+16%), Ireland (+15%), and the UK (+12%).
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