Alter Ego Media has announced a landmark acquisition of 100% of
Alter Ego Media has announced a landmark acquisition of 100% of the shares of digital publishing companies Newsit EPE and Tlife A.E., solidifying its presence in Greece’s online media landscape. With this strategic move, Alter Ego Media expands its digital portfolio significantly, adding leading websites such as newsit.gr, tlife.gr, zappit.gr, iatropedia.gr, onalert.gr, and perpetual.gr. These platforms, created and developed by journalists Nikos Evangelatos and Tatiana Stefanidou, serve dynamic audiences—particularly women, youth, and specialized readers—giving Alter Ego Media a powerful presence across multiple key segments.
A New Era in Greek Digital Media
The acquisition forms part of Alter Ego Media’s broader strategy to grow its presence in innovative digital content and services. The integration of these platforms is expected to generate strong synergies, particularly in investments in new technologies and in the company’s market share expansion. This deal marks a turning point in the Greek media industry, paving the way for advanced content delivery through cutting-edge technologies.
Evangelatos and Stefanidou will remain at the helm of Newsit and Tlife respectively for at least five more years, ensuring continuity in editorial direction and brand identity—key elements that have underpinned their success over the past 15 years.
Financial Details of the Deal
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