Hospitality leaders from across Europe gathered in Paphos, Cyprus, for the
Hospitality leaders from across Europe gathered in Paphos, Cyprus, for the 91st General Assembly of HOTREC, co-hosted by the Cyprus Hotels Association (CHA). The assembly comes at a pivotal moment for Europe’s two million-strong hospitality businesses, which are grappling with persistent labor shortages, rising costs, and geopolitical uncertainties affecting travel and tourism flows.
Cyprus Sets Ambitious Agenda Ahead of EU Presidency
President of the Republic of Cyprus, Nikos Christodoulides, highlighted the nation’s strategic role ahead of its upcoming European Union Council Presidency in January 2026.
“As Cyprus prepares to take the EU Council Presidency, we are determined to seize the opportunity with ambition and confidence, leveraging the European Tourism Agenda 2030 and exploring new frontiers in tourism,” he said.
Christodoulides emphasized that during Cyprus’s presidency, the new European Tourism Strategy will be presented, discussed, and translated into concrete actions. “It will be a cornerstone for our focus on enhancing EU competitiveness, including simplification and reducing bureaucracy, as well as during the complex negotiations for the new EU Multiannual Financial Framework,” he added.
Industry Leaders Call for European Solutions
Alexandros Vassilikos, HOTREC President, emphasized both the resilience and the vulnerability of the hospitality sector. He highlighted
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