How Saddle Creek’s 3PL Fulfillment and LocusBots Transformed Psycho Bunny’s Supply Chain

Founded in 2005, Psycho Bunny originally sold its products primarily through department stores like Dillards, Nordstrom, and Bloomingdales. When Alan Brandman acquired full ownership of Psycho Bunny in 2021, he set out to transform it into an omnichannel company. As the company’s business model has evolved, so has the complexity of its fulfillment requirements. Improving efficiency, scalability, transit time, and cost were high priorities.

Recognizing a need to address those issues, Psycho Bunny turned to Saddle Creek Logistics Services to provide both ecommerce and retail fulfillment. In 2022, they transitioned fulfillment operations to the 3PL’s new 544,000-square-foot shared-space facility in Walton, Kentucky.

Catherine Brisebois, Chief Operating Officer (COO) at Psycho Bunny:

“We have opened nearly 100 stores in Canada and the U.S. within the last four years.”

Saddle Creek supports Psycho Bunny’s new store launches with dynamic, demand-based weekly store replenishment. With inventory and order volume rapidly exceeding the original operational footprint, the companies collaborated to refine the fulfillment solution to better support retail drops and replenishment. Download the case study to see how Saddle Creek Logistics and Locus Robotics helped Pscyho Bunny increase productivity.