Marguisa digitizes dry container fleet for next-level supply chain visibility

Marguisa Shipping Lines, part of the Sea & Ports Group, has digitized its dry container fleet using Hoopo’s smart tracking technology. The move enhances transparency, security, and control across global trade routes, especially in Marguisa’s core Africa trade lanes.

“We’re not just moving containers; we’re creating a smarter, more reliable, and transparent shipping experience,” said Andrés Cadenas, Container Liner Service Manager at Marguisa. “Digitizing our fleet helps us anticipate challenges, improve efficiency, and give clients confidence their cargo is always under control.”

With this digital upgrade, Marguisa shifts logistics from reactive to proactive. Shippers now gain real-time visibility, automated alerts for door openings or shock events, and faster dispute resolution. Accurate tracking data supports better decisions and reduces delays, while optimized operations contribute to greener logistics.

“The industry is demanding greater visibility and responsiveness,” said Jeanne Flavian, CBO at Hoopo. “Marguisa is showing that agility and innovation can outperform size. For shippers, it’s no longer about hoping cargo arrives—it’s about knowing.”

Marguisa’s digital transformation marks a major step toward smarter, data-driven maritime logistics that put customer confidence and sustainability at the forefront.

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